Library Blogger

Time Commitment

significant time commitment

Purpose

This volunteer position requires a high-energy, self-directed, deadline-oriented person who has exceptional communication skills and is able to maintain the library's blog. Each blog entry will reinforce the library's mission, offer best practices information, create a sense of community, offer readers' advisory information, provide a connection to things happening in the library and community, and create an opportunity for reader comments.

Benefits of Volunteering

  • Chance to meet new people
  • To work in pleasant surroundings
  • To develop new skills
  • Give something back to the community
  • Share your talents
  • Feel needed and valued
  • Enhance your resume
  • Satisfaction from accomplishment

Duties & Responsibilities

  • Edits and publishes content on the library's blog under the direction of the library director
  • Measures and tracks the effectiveness of blog topics based on the number of views and number of comments
  • Manages the flow of content from the library staff to digital platforms
  • Performs continuous enhancements and modifications to the library's blog
  • Troubleshoots and repairs bugs and technical problems
  • Tracks all traffic and generates reports to help staff sharpen strategies
  • Assists in developing policies and procedures to support the library's blogging activities
  • Works with the library staff to identify opportunities and content to promote books (all formats), literacy programs and special events
  • Plays a critical role in revamping and managing the content for the library's website
  • Does daily patron outreach
  • Draws up social media advertising and marketing plans that suit the services of the library and increases visibility, membership, useage, and traffic within and outside the library
  • Experiments with new and alternative ways to leverage blogging activities
  • Regularly monitors social media vehicles, and judges the viability of each resource
  • Uses the latest internet tools and technology to promote the library on its blog
  • Maintains good relations with the library’s client base through blogging
  • Acts as a liaison between blog readers and the Library Director/Library Board
  • Regularly studies the statistics regarding the effectiveness of social media marketing
  • Maintains high ethics with blog presentation, content and daily work tasks

Skills/Abilities/Qualifications Required

  • Possess engaging "conversational" writing skills projected in a professional manner
  • Must have great computer skills and be Internet savvy
  • Must be an excellent writer with superb proofreading and editing skills
  • Present professional, but friendly posture with blogosphere colleagues and throughout the Internet
  • Must have social media experience
  • Be open to taking questions about the library on social media
  • Ability to effectively manage time and multi-task
  • Ability to work independently and as a member of the team-- Ability to work congenially with staff, patrons, and other volunteers
  • Proficient in software related to social media
  • Ability to easily adapt to changing priorities and deadlines
  • Should be tech-savvy and well versed with computer applications
  • Ability to think creatively to assist in promoting the library in the community
  • Ability to manage and prioritize multiple projects at the same time
  • Knowledge of blogging, QR codes, @Mentions and #Hashtags on Twitter
  • Attentive to detail
  • In-depth knowledge and understanding of online community and social media platforms
  • Ability to keep up-to-date with the developments in Internet technology and utilizing them in the social media marketing of the library
  • General familiarity with libraries a plus