Rowe Supports Suit Against RJ Reynolds Tobacco To End False Health Claims About "Eclipse" Cigarettes
Attorney General Steven Rowe announced that Maine is supporting a Vermont lawsuit filed today against R.J. Reynolds Tobacco Company ("RJRT"). The suit alleges that RJRT's claims that its "Eclipse" cigarettes cause less cancer and disease than other cigarettes are false and misleading. The scientific evidence simply does not support RJRT's claim that "Eclipse" cigarettes cause less cancer or other disease in humans. In fact, RJRT's own data establishes that "Eclipse" cigarettes actually increase the amount of carbon monoxide delivered to an "Eclipse" smoker.