Effective Strategic Planning Part 2: Getting Results

Course Objectives:

Strategic planning has a dicey reputation for any number of reasons:

1) it often is tedious and time-consuming;

2) the issues it identifies are either obvious or not critical to the mission (or both);

3) the actions it specifies are vague and unmeasurable;

4) it is ignored once the plan is written (or the written plan is never quite finished);

5) it simply adds tasks to an already over-stretched staff;

6) it has no results visible to stakeholders;

7) it does not advance your mission.

These problems are not inherent to strategic planning; they are signs that it has been done badly. This webinar will look at how a nonprofit can infuse its mission into the daily activity of staff and board through a straightforward, rigorous, and even morale-building process. It will offer both a structure and tools for planning.


A framework and process for planning How to structure a mission-driven plan How to create an effective action plan What to share with whom and how