Home > Consumer Information > Privacy, Identity Theft and Data Security Breaches > Data Breach Notifications
Data Breach Notifications
Entity Information
- Type of Organization: Other Commercial
- Entity Name: Southwest Airlines Co.
- Street Address: 2702 Love Field Drive
- City: Dallas
- State, or Country if outside the US: Texas
- Zip Code: 75235
Submitted By
- Name: Will Daugherty
- Title: Partner
- Firm name (if different than entity): Norton Rose Fulbright
- Telephone Number: 713-651-5151
- Email Address: will.daugherty@nortonrosefulbright.com
- Relationship to entity whose information was compromised: Outside Counsel
Breach Information
- Total number of persons affected (including residents): 3009
- Total number of Maine residents affected: 2
- If the number of Maine residents exceeds 1,000, have the consumer reporting agencies been notified:
- Date(s) Breach Occured: 04/30/2023
- Date Breach Discovered: 05/03/2023
- Description of the Breach:
- External system breach (hacking)
- Information Acquired - Name or other personal identifier in combination with: Driver's License Number or Non-Driver Identification Card Number
Notification and Protection Services
- Type of Notification: Written
- Date(s) of consumer notification: 06/23/2023
- Copy of notice to affected Maine residents:
SWA MASTER INDIVIDUAL LETTER TEMPLATE.pdf
ME AG Letter 6.23.23.pdf
- Date of any previous (within 12 months) breach notifications:
- Were identity theft protection services offered: Yes
- If yes, please provide the duration, the provider of the service and a brief description of the service: Southwest is offering the two (2) Maine residents a two-year membership of Equifax Complete™ Premier. This product helps detect possible misuse of personal information and provides individuals with identity protection support focused on immediate identification and resolution of identity theft.