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Data Breach Notices

Entity Information

  • Type of Organization: Other Commercial
  • Entity Name: Rev Up Brands, LLC dba Revolution Dancewear
  • Street Address: 6100 W Howard St
  • City: Niles
  • State, or Country if outside the US: IL
  • Zip Code: 60714

Submitted By

  • Name: Nicholas Kurk
  • Title: Attorney
  • Firm name (if different than entity): McDonald Hopkins, PLC
  • Telephone Number: (312) 642-6738
  • Email Address: nkurk@mcdonaldhopkins.com
  • Relationship to entity whose information was compromised: Legal Counsel

Breach Information

  • Total number of persons affected (including residents): 5841
  • Total number of Maine residents affected: 183
  • If the number of Maine residents exceeds 1,000, have the consumer reporting agencies been notified:
  • Date(s) Breach Occured: 03/16/2025
  • Date Breach Discovered: 03-17-2026
  • Description of the Breach:
    • External system breach (hacking)
  • Information Acquired - Name or other personal identifier in combination with:

Notification and Protection Services

  • Type of Notification: Written
  • Date(s) of consumer notification: 04/17/2026
  • Copy of notice to affected Maine residents: C_-_Adult_SSN(37964238.1)_Redacted(37999057.1)(37999129.1).pdf
  • Date of any previous (within 12 months) breach notifications:
  • Were identity theft protection services offered: Yes
  • If yes, please provide the duration, the provider of the service and a brief description of the service: 12 months of Experian IdentityWorks

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