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Maine Office of Tourism Announces Marketing Grants
AUGUSTA - The Maine Office of Tourism has awarded nine Tourism Enterprise Marketing Grants and one Special Event Marketing Grant for a combined total of $132,875 in the most recent Maine Tourism Enterprise Marketing and Special Event grant cycle.
“Today’s travelers are seeking unique experiences for their next vacation,” said Steve Lyons, director of the Maine Office of Tourism. “These grants assist smaller organizations that have taken a more creative approach to marketing themselves and inspiring visitors to explore what’s new in Maine.”
Tourism Enterprise Marketing Grants awarded in Fall 2017 will support tourism marketing projects planned for spring and summer 2018. Recipients are:
Bastille Day, Castine- $2,500 Celebrating the 250th anniversary of Bastille Day, and Castine’s historic connection to France, the funds will support the event website, social media, and print marketing materials.
Maine Grains Conference and Kneading Festival - $2,500 Funds will support public relations promotion of both the Maine Grains Conference and the Kneading Festival on the following day.
Maine Huts & Trails - $10,000 Funds will support development of photo and video assets to promote active outdoors activities in Maine’s High Peaks Regions.
Maine International Film Festival - $10,000 Funds will support website upgrades.
Main Street Maine Trail - $9,500 Funds will support website development for a collaborative effort by the eight designated Main Street Community downtowns in Maine to promote themselves as touring/sightseeing attractions to Maine visitors.
Moose Lottery Festival - $10,000 The Annual Moose Permit Lottery will take place in Skowhegan in June 2018, accompanied by a three-day festival of events and activities. Funds will support print and social media promotion.
Moosehead Lake Region Chamber of Commerce - $8,575 Funding supports development of photo and video assets to promote the re-energized tourism destination in the Moosehead Lake area.
Portland Bach Experience- $10,000 This weeklong music event held in Portland in June has a distinctly contemporary twist. Funding will support website and asset development, digital advertising and public relations.
Whoopie Pie Festival - $9,800 Funds will support website development, social media, and maps to help visitors explore Piscataquis County during the annual festival in June.
Special Events Grant:
Abbe Museum Indian Market - $60,000 This is a new event that brings national and international attention to Maine’s Native American basket makers and artisans. The event will take place in Bar Harbor in May, during what is considered a shoulder season for the region.
Tourism Enterprise Marketing Grants are awarded biannually in spring and fall, with awards ranging from $2,500 to $10,000. Eligible non-profit organizations may also apply for Special Event Marketing Grants.
“Since the Enterprise Marketing Grant program was initiated in 2014, the Office of Tourism has helped over 50 Maine destinations and organizations across the state to take their individual marketing efforts to the next level, and thrive” said Phil Savignano, Senior Tourism Officer and grant administrator for the Maine Office of Tourism.
The deadline for applications for the next round of Tourism Enterprise Marketing and Special Event grants will be in early May 2018. More information and grant guidelines can be found at MOTpartners.com under Maine Tourism Marketing Partnership Program (MTMPP).