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"Maine: Competing with incentives, real estate costs"

 

New England: Small states with strong high-tech sectors

Plants, Sites and Parks Magazine
January 2003

We might be tired of reading about it and discussing it, but the fact is that the terrorist attacks on Sept. 11, 2001, took a tremendous toll on all regions of the United States. Not all the news was bad, however. Some regions, especially New England, actually gained somewhat from the tragedy that struck New York City.

New England has had its share of challenging economic issues. Already-high property taxes and the lack of large, available tracks of land on which to expand or build is a concern for many businesses. And agricultural and manufacturing employment began a steady decent in January 2001. All but Rhode Island showed an increase in unemployment rates. Massachusetts' rate was up a full 1.1 percent over last year, compared with an increase of 1.3 percent nationwide. The labor force in all New England states have increased.

Katherine Bradbury, vice president and economist for the Federal Reserve Bank of Boston, says that although unemployment did increase in New England, the region still is below the national average. "All the New England states are facing fiscal difficulties," Bradbury says, "and spending is being cut."

Bradbury adds that high-technology companies have slowed spending and tourism has taken a hit from Sept. 11. "But there is a basic confidence that this is just a cyclical slowdown," she says. "We're definitely not getting walloped like we did in the last recession. There is confidence that we will cycle back out of it."

Mike Mullis, whose site location company of J.M. Mullis Inc., Memphis, Tenn., has reviewed 400 location/site candidates in New England for three major distribution companies, says, "While the attitude for doing business in New England is relatively strong, we have found numerous issues regarding qualified large site availability, overall permitting timing and labor availability." "The New England region has faced keen competition from lower-cost regions of the country," says John Boyd, president of The Boyd Company Inc., a location consultant firm in Princeton, N.J. "Our clients are telling us that costs are ruling the site selection process. But besides lower operating expenses, companies have determined they can find larger tracts of land in other areas."

Site location experts agree that with costs ruling the site selection process, New England companies must not only consider competitive costs in their region and other regions of the United States, but in the rest of the world as well. "Today companies must have a world view because there is world trade. Companies are asking themselves, 'Can we, or do we, really have to pay these high lease costs where we're at?' New England companies and companies in other regions of the country are focusing on the true costs of doing business," Boyd says.

In a cost analysis for North American Biomedical Industry Operation, formulated by The Boyd Company, the goal was to find a location for a hypothetical 75,000-square-foot research and product development facility employing 100 workers. The report found that the annual operating costs at the high end were around $11 million to $12 million in areas such as San Jose and San Francisco, but with regions such as Fairfield County, Conn., Boston and Worcester, Mass., and New Haven, Conn., coming in at around $9 million to $10 million. In comparison, locations such as Athens, Ga., and Sioux Falls, S.D., would have this hypothetical company spending between $7 million and $8 million a year in operating costs.

And now for the good news. "Companies have traditionally done very well in the New England area," Boyd says.

New England, indeed, has many benefits in its favor. With the presence of such impressive institutions as Yale, Harvard, Boston College and MIT—just to name a few—New England offers a highly educated workforce as well as the attraction of higher-education opportunities for workers and their families.

According to the Massachusetts Governor's office, 33 percent of the workforce of Massachusetts has a college degree, which is 8 percentage points above the national average.

"These factors make the area an excellent location for high technology industries … software, computer-related manufacturing and instruments," says Lynn Elaine Browne, executive vice president and economic advisor for the Federal Reserve Bank of Boston.

A less tangible, but viable reason for New England's appeal is its natural beauty and history. "The 9/11 situation had such an affect on workers. They do not want to transfer and travel like they used to. They want to stay in their familiar communities," Boyd says.

Therefore, corporate human resource managers are using "carrots" to entice potential transferees to move to beautiful New England.

Sept. 11 also has affected New England in that there has been a migration in the last year of companies relocating from New York City to nearby New England states. These companies can still maintain a presence in the Northeast without having to be in the immediate environs of New York City. As a result, New England states are offering more commuter opportunities into New York City for those weekly or monthly meetings.

 

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